Object Design | Audiovisual Installation
Role: Art direction, sound & animation
Project by: IF
Oct - 2014
Liège - Bam Festival
Apophenia is the experience of seeing patterns or connections in random or meaningless data. It does not provide insight into the true nature of reality or its interconnectedness but is a “process of repetitively and monotonously experiencing abnormal meanings in the entire surrounding experiential field which are entirely self-referential, solipsistic and paranoid” (Conrad, Klaus - 1959 “Gestaltanalyse und Daseinsanalytik”).
Apophenia is an audio-visual installation, made up of 16 α lamps linked together, that merges with a calibrated visual evolution that creates a "symbol quest".
The piece wants to offer an intuitive view which leads the audience to discover concealed patterns through the use of shapes and hidden symbols that merge with the real objects.
Seeing patterns where in fact, none exist…